Lennox International
An Ethics & Compliance Intervention
“RealBiz Shorts is an entertaining way of keeping Ethics & Compliance top of mind for…
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Case Studies
Improvisers are gifted and generous collaborators. Needless to say, we've created compelling content in collaboration with our client partners. Have a look.
FamilyFarmed
Effective Storytelling and Perfecting the Pitch
The best storytellers are the ones that can shift the details and shift the framing.
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Uber
Improvisation to Drive Innovation and Collaboration
Uber Design team used improvisation to drive innovation, collaboration, and creative risk taking.
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Unum
Science and Comedy to Educate Employees About Enrollment
Unum used comedy to illustrate the power of the defaults which employers set and the…
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Qdoba
3 Days of 3D Flavor
Qdoba wanted to flip the event status quo so they engaged Second City Works to…
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Facebook Sales Force Engagement Case Study
Facebook was looking for a partner to deliver key messaging during their global summit sales…
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April Fools - Google Branded Content Case Study
Google released an April Fools, branded content video, explaining a new (fake) product they were…
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Hanes
A Tagless World - Hanes Brand Video Content Case Study
When looking to grab the attention of their social audience around their tagless products, and…
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Clorox
Let's Get Real - Clorox Brand Strategy Case Study
Clorox’s brand strategy was shifting from “white sheets in the wind” to more grounded and…
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Seattle's Best Coffee
Seattle's Best Coffee Social Media Engagement Case Study
With a new branding strategy, Seattle’s Best Coffee had lofty goals: Recruit new customers without…
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Cisco
Misalignment in Paradise - Cisco Sales Enablement Case Study
Cisco rolled out a new sales enablement program. The sales and marketing teams were not…
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Leggett & Platt
Get Hybrid
With a strong branding strategy, Leggett & Platt engaged Second City Works for a high-energy…
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Lyric Opera of Chicago
Lyric Opera Case Study
How do you convince a new type of audience to come try the opera? Using…
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Spectra Energy
Compliance Training Spectra Energy Case Study
Spectra Energy desired ethics and compliance training for a large, non-office based, non-connected workforce. They…
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Neal Gerber & Eisenberg
Legal Improvisation Case Study
Attorneys face the same challenges as improvisers – they don’t always know what will happen…
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Realogy
Making Compliance Videos Accessible and Digestible
Realogy has 250,000 sales associates in 105 countries around the world. Like most Fortune 500…
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Nissan
Finding a Unique Path to Consumer Engagement
Nissan wanted to create buzz for their newest next-gen SUV crossover. Using the features and…
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MOM Brands
Just the Facts - MOM Brands Focus Groups Case Study
MOM Brands needed an online marketing concept that would use consumer insight and cut through…
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Meeting Professionals International
Experience Matters
Meeting Professionals International is comprised of the Event industry’s leading authorities on Meeting and Event…
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Otsuka
Otsuka Mainstreams Ethics Compliance Training Case Study
Otsuka needed a way to deliver their mandatory ethics and compliance training while improving retention…
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BlueCross BlueShield
Humor to Cut Through the Clutter
Blue Cross Blue Shield collaborated with us to produce just-in-time leadership development training and content…
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Vixen Vodka
Girls Night In - Understanding Consumer Behavior Case Study
“Girls Night In” Vixen Vodka was new on the scene and wanted to upset the…
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The Hartford
Speaking Millenial - The Hartford Audience Insights Case Study
The Hartford needed to reach Millenials in a way that felt relevant and authentic. Second…
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Farmers Insurance
Not So Great Expectations - Farmers Insurance Employee Engagement Activities
A leader in the learning space, Farmers Insurance worked with Second City Works to create…
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Schick Hydro
David and Goliath - Schick Consumer Insight Case Study
Schick needed a way to engage a younger male demographic in a very competitive marketplace.
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Volaris
Are We There Yet? - Volaris Storytelling Skills Case Study
Following a strategic merger, Volaris’ leadership team wanted to ensure they were elevating the best…
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